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Media, gender, and popular culture in India : tracking change and continuity / by Sanjukta Dasgupta, Dipankar Sinha [and] Sudeshna Chakravarti

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi SAGE Publications 2011Description: 217p. 23cm(Hb)ISBN:
  • 9788132107293
Subject(s): DDC classification:
  • 302.230954 Das/Med
Contents:
Introduction -- Indian media in transition : recent past and present -- Filming change, securing tradition : a Hobson's choice or a dynamic duality -- Television : images and the imaginary -- Advertising : encoding seduction -- Print media and popular culture : agents with a difference -- Conclusion: media responsibility : the winding road ahead -- Index -- About the authors.
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Includes bibliographical references and index

Introduction -- Indian media in transition : recent past and present -- Filming change, securing tradition : a Hobson's choice or a dynamic duality -- Television : images and the imaginary -- Advertising : encoding seduction -- Print media and popular culture : agents with a difference -- Conclusion: media responsibility : the winding road ahead -- Index -- About the authors.